Shipping optimization — When creating your package size, ensure you make it as small as possible so you can fit more units in a master carton and more cartons on a pallet. By doing this, you create more margin by spreading your shipping costs over more units.
As a part of my interview series about “Five non-intuitive things you need to know to run a very successful Amazon business, I had the pleasure of interviewing Michael Fenech. .
Michael has gained extensive business experience in both tech and e-commerce across the globe. He has successfully raised capital in the US and Australia, run successful e-commerce sites, and has partnered with some of the biggest companies in the world. Michael is also fortunate to have been mentored by some of the biggest names in tech.
His e-commerce experience has come from having over 700 SKU’s being sold in the US via Facebook and Google shopping.
Michael then ventured into selling on Amazon and by using his incredible product research skills, he found products that were…